Route One Publishing Ltd (ROPL) is an international B2B publishing group, providing printed and digital industry-leading publications for businesses in road construction and infrastructure worldwide. It also hosts several innovative and informative websites and digital channels which are an integral part of the company’s strategy. Social Media will be a focus for this company moving forward.

Key Responsibilities

• Using Social Media to share content and grow our online audience, including writing headlines, creating tweets and posts for our digital channels.
• Supporting the implementation of social media strategy into our company’s marketing communications.
• Uploading content to websites, such as daily news items, features and digital issues.
• Uploading banners, images and promotions to our websites (using products like Photoshop).
• Investigating and reporting any operational/ technical issues across the websites.
• Testing new website functions, for example on show websites.
• Liaising with the sales, data and editorial teams regarding the day-to-day management of the websites.
• Producing reports to analyse the performance of online marketing campaigns and promotions (using Microsoft Excel, Google Analytics, Google Ad Manager, and survey tools).
• Creating and launching weekly e-newsletters to be sent to a database of approximately 20,000 readers.
• Possibility to travel abroad to company shows in Europe and USA.

Skills Required

• You must be a self-starter with a flexible can-do attitude
• Able to work as part of a successful team and possess excellent attention to detail
• Good time management
• Able to communicate effectively using a variety of mediums
• Knowledge of Microsoft Office
• Computer literate and an understanding of basic web technologies
• Good understanding of LinkedIn, Facebook and Twitter
• A passion for social media and experience of social networking

Additional desirable skills

• Experience using any website Content Management System
• Adobe Photoshop and Acrobat
• Basic understanding of Google products such as Analytics and Ad Manager
• Digital marketing

Starting Salary: £18,000 to £20,000 p.a.

Competitive salary according to the experience of the candidate.

Please email your CV to our Office Manager, Miss Kelly Thompson via the apply online button

No Agencies please.